Next Date TBD
San Diego, CA | Open to Beginners & Intermediate Artists
You’re not just buying a class, you’re investing in a system refined over years, designed to take you from uncertainty to confident artistry. With over 7+ years in the PMU industry and hundreds of students trained since 2019, I’ll personally walk you through every detail, from pigment theory and mapping to client acquisition.
You’ll leave with not just skills, but clarity, confidence, and a plan to turn this into your career.
Mastery of lip blush & dark lip neutralization techniques
Eyeliner tattooing skills (lash liner, winged eyeliner)
Color theory, how pigments heal, undertone correction
Skin anatomy, sanitation, and safety protocols
Mapping and design tailored to each lip/eye
How to market your services and price with confidence
Real-world practice: live demonstrations and model sessions
Beginner Friendly: No prior experience or licensing required. (You don’t need to be perfect — you just need the willingness to learn.)
Small Class Sizes: Capped at 3 students so I can give you personal attention, answer your questions, and tailor coaching to your pace.
Hands-On Practice: You’ll start on practice materials, progress through guided demos, and work directly on live models.
Ongoing Mentorship: After class, you can shadow me on real workdays, ask me questions via text or social, and tap into my guidance as you grow.
One-on-One Option: Need more focus? I offer private training that’s tailored to your experience level or advanced goals.
Professional pigments (Evenflo, MARA, etc.)
Power supply & PMU machine
Needles, concealer, brushes, mapping tools
Practice latex materials, numbing cream, aftercare supplies
Full procedure manual & reference materials
* Pricing includes 3 days of shadowing the artist and continuous mentoring (in person, via phone or text, social media).
Booth rent is available as well in permitted body art facility in the heart of San Diego.
Every month you wait to invest in your training is another month of:
Turning away clients who would pay premium prices for your services
Watching other artists in your area raise their prices while you’re still guessing
Spending more time practicing alone without clear guidance and not seeing results
The truth? The PMU industry is growing fast. Lip blush and eyeliner are among the most in-demand services, and clients are willing to pay $500–$1,000+ per session. With just a few bookings, you can recoup your training investment and then some.
I'm obsessed with Lena and her craft! She is definitely San Diego's best lip blush artist and recommend her to everyone and will continue. Went 2 years ago and just did a touch up to freshen up the color today!
What a great experience! I'm in love with my new eyeliner and I am blown away what a difference it makes when I'm make-up-free. I wish I would have done this a long-time ago. The office is super chic and in a great location. Lena is professional, efficient, and accommodating. I liked her work so much I scheduled another appointment for lip blush before I left.
Her studio was bright & clean, and she was very pleasant & professional (and you can tell that she takes pride in what she does). She worked with me to pick out a shade, and took the time to explain the process and make sure I was comfortable. It was over before I knew it, and she provided clear aftercare instructions. Anddddd - me being me - I'm pretty sure I hit her up with a couple questions even after I left, and again, she was quick to reply. I went in for my touch up at the appropriate time, and once again had a great experience
I got lip blush done (original and follow up) and they have now fully healed so I can write an honest review. She did an excellent job. The color is subtle to outsiders (meaning people don't ask me if I got something done), but very noticeable to me. I've seen lip blush on other people by other artists and think that it looks terrible. But I'd recommend Lena to anyone!

At Artistry by Lena, we’re passionate about empowering confidence, whether through flawless permanent makeup services or by training the next generation of PMU artists. With a commitment to safety, artistry, and personalized care, we’ve built a reputation as San Diego’s trusted destination for both beauty and education. Explore our services, discover our training programs, and let us help you take your next step with confidence.